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When You Join The Book Launch Team,
You’ll Receive 4 Exclusive Bonuses:
- Advanced digital access to the first chapter to read before the book launch goes live
- Autographed bookmark
- Complimentary Access to the Private Virtual Book Launch Party on November 10th (Replay is available!)
- Exclusive Group Hotseat Session and call with Tracy Matthews and Friends in December 2021 – get your business questions answered and win a live spot on the hotseat!
“What’s My Role?"
After previewing the first chapter of The Desired Brand Effect™️, we ask that our Book Launch Team Members:
✓ 4 x (or more) Social or Network Shares: Share on social media, in Facebook Groups, and other social or email networks at least 4 times during the launch and promo period November 8th - November 22nd
✓ Pre-Order the Book on Amazon: We’re offering the book launch promoters discounted access to the book on Kindle. This allows you to review the book once the book is available to the public for purchase.
✓ Review The Desired Brand Effect™️ on Amazon: Book reviews are pivotal in helping us show up in the Amazon algorithm so that more makers and designers can find us. Leaving a review is easy, fun, and we’ll show you how!
✓ Organically Share With Your Jewelry and Product Friends: We would love to make this launch a BIG splash. Just like YOU: we build our brand on referrals and we truly want to help as many makers, designers, and retailers as possible.
That’s it! We’ll send you specific directions to make social sharing easy.
Most importantly, you’ll play a HUGE role in helping more jewelry business owners grow their audience, profits, and dreams!
About The Desired Brand Effect™️
EXPAND YOUR AUDIENCE - GROW YOUR SALES - AMPLIFY YOUR RESULTS
You’re a maker, a creator, an expert at your craft. Building a profitable jewelry business doesn't have to be a dream any longer if you know how to create desire for your brand. Now, more than ever, consumers want to support emerging talent and small businesses like yours. They just need to find you.
Yet, most artists, makers, and creatives struggle to create a polarizing brand voice, clearly communicate their message, and develop a brand story that resonates with their dream clients. Those that do this well find it easy to attract the types of customers, clients, and collectors who become lifelong brand advocates. Those that don't experience consistent dry spells and get lost in a sea of other makers.
When you can create desire for your brand, you become the ONLY choice in the eyes of your dream clients. Sales and marketing become easy because you have a system for marketing that fuels the sales engine. Plus, you spend more time doing the creative parts of your business that you LOVE!
The Desired Brand Effect™️ teaches you how to expand your audience, grow your sales, and amplify your results with simple, actionable steps. Every chapter comes complete with additional exercises and resources that will inspire you to get moving and stay on task. From branding and positioning, to marketing and sales - this book will demystify the business side of jewelry making
When you create The Desired Brand Effect™️ in your business, you'll stand out in the saturated jewelry market with an unforgettable, timeless brand.
Meet Tracy Matthews
Tracy Matthews is a Jewelry Designer, Entrepreneur, Mentor, and Host of the top-rated Thrive By Design Podcast. As the Chief Visionary Officer of Flourish & Thrive Academy™️ and Creatives Rule the World™️, she helps creatives and visionaries follow their dreams, make money doing what they love, and take control of their lives.
The Desired Brand Effect™️ was the system she developed to position, grow and scale four companies across multiple industries including jewelry, education, and branding. She’s made it her mission to make building a business FUN and joyful and that's why she loves helping others.
Notable media placements include Elle, InStyle, Us Weekly, Real Simple, Martha Stewart Weddings, Entrepreneur, and the Today Show. She’s been interviewed on countless podcasts and programs including, Yahoo Finance, American Fashion Podcast, Online Marketing Made Easy, EOFire, and Creative Live.
She lives in Arizona with her partner Jason and his 2 daughters. She considers NYC her second home, loves to travel, and is the proud auntie to 21 nieces and nephews.
© 2022 DESIRED BRAND EFFECT | ALL RIGHTS RESERVED